By Blackwell E.
* absolutely revised and up-to-date * functional suggestions given on all facets of industrial plans * comprises case reviews and examples "Ideal for marketers and decision-makers in Small and Medium organisations (SMEs). hugely instructed. - George Cox, Director common, Institute of administrators "Still the simplest publication on hand at the topic. - The Bookseller's overview of commercial Books A marketing strategy presents a blueprint for the way forward for enterprise start-ups. It units out a company's goals and the way it proposes to accomplish them. with no any such plan no enterprise capital condo or financial institution will reflect on a personal loan for start-up or enlargement. This totally revised new version describes tips to arrange a marketing strategy that might aid get the monetary backing wanted. It contains sensible case reviews and money movement forecasts, in addition to recommendation on increasing a company, making plans the borrowing and tracking enterprise development.
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Extra resources for How to Prepare a Business Plan
8. 8 Cash pattern example Cash received April May June July August (sales) September October November December January (sales) Payments £ £ 17,000 17,000 17,000 17,000 16,000 17,000 17,000 17,000 17,000 16,000 40,000 40,000 Cash flow excluding overheads £ –23,000 17,000 17,000 17,000 16,000 –23,000 17,000 17,000 17,000 16,000 The principle of relating purchases of materials to expected sales also applies to a manufacturing company. Random buying is out. Avoid above all the temptation to buy more than you know you will need in the short term just because of a very favourable discount you are offered.
The lines for ‘HP/leasing repayments’ and ‘VAT’ do not apply to his business, as he has no HP debts and is not registered for VAT. So all these lines can be blanked out and used, if needed, for something else. Now, following the principles laid down in Chapter 2, Alexander will have to fill in the blanks for the certain payments he will be making. They will be: 1. Rent/Rates – rent, including rates, is payable weekly at £5 per week, ie approximately £22 per month, starting in month one. 2. Payments to Doreen Gray – at £50 per month, and as she will be paid each month for the work she did the previous month, the first entry will be made in month two.
So the purchases will equal the sales, less the average trade discount. If you have to pay cash for goods, that is that. But, very likely, you can get at least a month’s credit from suppliers, so sales will lead purchases. 3 per cent on selling price. 5 All sales for cash. All purchases for cash. 6 As before, but 30 days’ credit is received for half the purchases May £ June £ July £ Cash sales Purchase payments for this month for last month 5,000 5,000 1,667 0 Payments to creditors Cash flow Aug £ Sept £ Oct £ Nov £ Dec £ Jan £ 5,000 2,500 5,000 5,000 1,667 1,667 1,667 1,667 833 1,667 1,667 1,667 833 1,666 1,667 1,666 3,333 1,667 1,666 3,333 1,667 3,333 3,333 2,500 2,500 2,500 3,333 4,999 4,999 3,333 1,667 1,667 0 2,500 1,667 1,667 5,001 5,000 10,000 5,000 1 This pattern of payments and receipts, which is by no means uncommon, is worth a little study.